We writers may like to believe that wise and witty words are enough to bring readers to our books and blogs, but sadly, that’s just not true. We must market our work as well, and these days one of the best ways to do so is through social media.
“Social media, partnered with blogging, is a tool to strengthen your personal brand, connect with current and future readers, network with other writers, and share stories,” said Mitzi Eaker of the social media consulting group Mitzi Jane Media. “For writers, blogging highlights their talents and gives them a platform to share their writing.”
 |
| Mitzi Eaker of Mitzi Jane Media |
Next month you’ll have a chance to learn how to improve your social media skills at STRENGTH, a Mitzi Jane Media social media conference for small businesses. If you think this conference isn’t for you because you’re a writer, not a business owner, think again.
“I think all the sessions are beneficial to writers, especially if they want to create a business as a writer, monetize a blog, or market a book,” Eaker said.
Eaker believes so strongly that this conference is beneficial for writers and bloggers that she is offering a discount to See Jane Write members and giving away an all-access pass to one lucky Jane.
Workshops will be held every Monday evening during the month of April from 5:30 to 9 p.m. The conference takes place at Danberry at Inverness, 235 Inverness Center Drive.
During the first session Eaker will give a broad introduction to social media and later author and blogger Teri Lynne Underwood will share how she used social media to promote her blog and sell her books.
During the first session Eaker will give a broad introduction to social media and later author and blogger Teri Lynne Underwood will share how she used social media to promote her blog and sell her books.
For the second week Eaker will share the steps to building a social media strategy and veteran blogger and designer Karla Archer will share how to create strong social media content and a blogging calendar.
The third week will cover Google Analytics and SEO. Week four will delve into branding. In the final session Emily Lowrey of Magic City Post will help attendees learn how to be more productive with their time online.
Other things you can expect to learn include: how to use Facebook, Twitter, LinkedIn and Pinterest strategically; steps to ebook publishing and how to connect with small businesses for marketing promotions.
Early bird registration for the full conference is $129.99 and available through March 8. After March 8 the full conference rate is $169. The cost per night is $39.99.
Click here (affiliate link) to register.
To receive $20 off registration for the full conference use the code – jane. This code will expire Saturday at 10 p.m.
To enter the giveaway for the free full conference pass leave a comment telling us what your greatest social media training needs are. Also, to be eligible to win you must follow See Jane Write and Mitzi Jane Media on Twitter or Facebook. The contest will end Friday at 5 p.m. and the winner announced shortly after.
Mitzi Jane Media on Facebook http://www.facebook.com/MitziJaneMedia
Mitzi Jane Media on Twitter @mitzijanemedia
See Jane Write on Facebook http://www.facebook.com/seejanewritebham
See Jane Write on Twitter @seejanewritebhm
My greatest training need is using twitter strategically. Everyone could use help managing their time online productively.
Yes, Hilary we all waste our time on twitter, because there is always something interesting to read. I get on twitter to do one thing and before I know it 30 minutes has passed and I have not completed the task at hand.
When I have a promotion or a launch, I write the tweets offline. I schedule a week of 2-3 tweets a day through Hootsuite. Then I go onto Twitter a couple of times a day to read, respond, and post live tweets.
I need help deciding when is the right time to branch out and start Facebook and Twitter accounts solely tied to my blog. Although I am my brand, I don’t know if I always want my personal accounts tied to my blog. Perhaps my brand would grow more if they were separated.
Personal brand vs. business brand can be a trick game to play especially when you personally represent several brands. Julie Brannon, TELP Media, will be sharing about this issue on April 22. I would love to see you there!
There’s a session on this very topic!
My greatest need is help using all the major media to help me grow my business. That is why i will be attending the Strengh-Social-Media Conference
We look forward to meeting you! The first two nights are really going to help you figure out how best to do this.
Ok, I need to win this. I want to continue to grow and expand my social media presence. All of the session sound amazing, but right now funds are tight!
I’m so excited you won! Looking forward to watching your brand grow in April!
PS I am also follow you and Mitzi both on Facebook AND Twitter! Thanks for an awesome giveaway!
Where is the link for the free pass registration? Have not seen it 🙂
There’s no link for a free pass. You can enter the giveaway by leaving a comment about your greatest social media training need and by following SJW and MJM on FB and Twitter. I will announce the winner this evening. The link in the sentence that reads Click here to register will take you to the registration page and you can get a $20 discount if you use the code jane.
I need more social media confidence! I find myself wanting to post–to get myself out there–but lacking the confidence in my work to do so! I want to learn how to appeal to the masses, but not to overly worry about what the masses think–easier said than done, right? Ha!
That being said, I would love to win this giveaway!
Just do it! I would suggest start by engaging with a group of friends, like the Janes, who you feel comfortable connecting with until you get used to using the platform and your confidence is built.
Remember, we all make a mistakes online.
My greatest social media skill need is staying on top of trends and tools. I need to continue to surround myself with positive people who will encourage me to build on my strengths and work on my weaknesses.
Of course, I follow Mitzi and SeeJaneWrite on both Twitter and Facebook.
🙂
Thanks for the follow! Nanci, yes it is hard staying on top of the trends and tools, because they are constantly expanding and changing.
One trick to staying up to date with Facebook is to subscribe to the Developer Blog- https://developers.facebook.com/blog/. Also, I have key people I follow who I know share only the best trends and tools. Then I pin all my favorite finds on my Mitzi Jane Media Pinterest boards. http://pinterest.com/mitzijanemedia/
I have all of the accounts there are to have: wordpress self hosted blog, twitter, facebook, pintestest, etc. and my challenge is to have them all work together so their impact is maximized. Right now my main method of marketing is my blog and the contacts I make through it, but I think I could be doing a lot better. I would be super excited if I could win this free pass. Thanks alot.
My philosophy is that your mission and goals set the foundation of your social media strategy. Your blog or website is the hub of your social media strategy. I will be covering this on April 1. On April 8, I will be sharing how to create a strategy and interviewing several business leaders. I hope to see you there.