Hamer Law Group

Scenes from the Bloganista Mixer presented by Hamer Law Group

On Thursday June 19 we held a preview party of our upcoming conference for fashion, fitness, and lifestyle bloggers. We had about three dozen people show up for our Bloganista Mixer presented by Hamer Law Group. The event was scheduled from 5:30 to 8 p.m., but we were having so much fun the party didn’t end until 9 p.m.

Here are some highlights from the mixer:

Thanks to Chris Hamer, Keith Lee, and Alan Duke of Hamer Law Group for being great supporters of See Jane Write.

White blazers were definitely trending!

LaTanya Millhouse (left) with fashion blogger Erica Bunker, who is one of the panelists for our upcoming conference.

I had to get a picture with Heather Brown of MyLifeWellLoved.com. Heather is also a panelist for our upcoming conference. 

More great fashion! These ladies are true bloganistas!

With my pal Jen, who blogs at StellarFashionandFitness.com

Jessica Furniss of SpiffyEats.com was definitely dressed to impress. 

I’m so glad my girl Karri Bentley could make it to the party!

The first five people to arrive received a bumper sticker from the Original B’ham. Portia shows off her prize!

Sherri, Mandy, and Carla Jean — three ladies Birmingham is lucky to have!

My pal and fitness blogger Tanya Sylvan will also be a panelist at the Bloganista Mini-Conference.

We had a great turnout and the folks who came didn’t even know there would be strawberry cake from Edgar’s Bakery.

Thanks to Hamer Law Group for providing refreshments for the evening. 
More great fashion from Ivette Thomas of AllAboutBham.com, Heather Brown of MyLifeWellLoved.com and Buffy York of TheStyleGathering.com.

Karri Bentley, Chanda Temple, and Dru Harris pose for the camera.

Time for a selfie!

See more pictures from the Bloganista Mixer at the See Jane Write Facebook page.

Get your tickets to the Bloganista Mini-Conference at thebloganistaconference.eventbrite.com.

Jane About Town: The Bloganista Mixer presented by Hamer Law Group

Here at See Jane Write we are very excited about our upcoming event The Bloganista Mini-Con, a partial-day conference for fashion, fitness, and lifestyle bloggers. To celebrate we’re hosting a mixer for local bloggers. 
At the Bloganista Mixer enjoy drink specials and complimentary appetizers provided by Hamer Law Group
The first five people to arrive will receive a door prize from The Original Birmingham

At this party you’ll have a chance to meet and greet some of the Bloganista Mini-Con panelists and speakers as well as network with other local bloggers. 
Attendees will also have a chance to purchase conference tickets without online processing fees. This will be the last day to purchase tickets at the early bird price. 

Join us Thursday, June 19 from 5:30 – 8 p.m. at the Wine Loft in downtown Birmingham. The Bloganista Mixer is free, but registration is required. 

RSVP here
Dress to impress! 

Meet the Press Media Mixer Presented by Hamer Law Group

I have been fortunate enough to have landed paying freelance gigs with several local and national publications. I’ve seen my byline in Birmingham magazine and on Magic City Post. I’ve written for national magazines like Heart & Soul, a fitness publication for women of color, and Hispanic Executive, which afforded me the opportunity to interview the fabulous Nina Garcia. And I am very proud to say that I am a regular contributor to USA Today. 

Those who know me well know that I have a master’s in journalism from UC Berkeley, but if you think for one second that I landed those freelance gigs because of that degree, think again. All the aforementioned opportunities landed in my lap because of people I know, people I met at internships or people I met during my old job as a features reporter in Louisville, Ky, or people I met through See Jane Write. Sure, I had to do a good job in those positions or the folks I met along the way wouldn’t have wanted to work with me again, but that old saying is true — it’s not what you know, it’s who you know.

If you’re a freelance writer in the Birmingham area and you’re looking for more opportunities to make money and/or get exposure, you need to get in the face of local editors. You could have the opportunity to do just that on the evening of Thursday, Aug. 22.

On that day See Jane Write will host its first Meet the Press Media Mixer, presented by Hamer Law Group. This event will give you the opportunity to meet editors of local publications to discuss freelance opportunities and more. As of now we have editors from Birmingham magazine, B-Metro magazine, the Birmingham News/AL.com, Southern Living, and The Terminal who have agreed to attend. 

This is a special, invitation-only event only open to See Jane Write members, See Jane Write Magazine contributors, and See Jane Write sponsors. 

Learn how to become an official member of See Jane Write here

If interested in sponsoring See Jane Write, contact me at javacia@seejanewritebham.com

5 Steps to Consider When Starting a New Business

Sponsor Spotlight: Hamer Law Group, LLC

Editor’s Note: The following post is by the attorneys at Hamer Law Group, the presenting sponsor of our See Jane Write Magazine Launch Party! So many women involved in See Jane Write are aspiring entrepreneurs and I hope you’ll find this information useful. 
Many people have heard tales of successful businesses being born on the back of cocktail napkins, and ask, “Does that really happen?” In all likelihood, it absolutely does. In its infancy, a business typically starts out as an idea. It may be a solution to a problem, a lifelong dream or an intellectual collaboration. And yes, even a drunken epiphany at an adequately stocked watering hole. The next question is usually, “My napkin is complete, now what?” Quite simply, it’s time to get to work.
Here are five steps to consider when starting a new business.

1. Develop a plan.

One of the most critical steps when starting a business is going beyond the napkin and forming a plan. It seems like common sense, however, some entrepreneurs are so eager to dive into their new business this step is given little to no consideration. This is by no means an exhaustive guide, but should serve as a gentle reminder to actually form a plan. Here are a few things to consider:

Practical Considerations:

•           Revenue Streams – How do we make money? (i.e. products, services, subscriptions)
•           Customers/Client – Who’s buying what we’re selling? (i.e. businesses, individuals, government)
•           Competitors – Who are we up against? (i.e. local, national, multi-national)
•           Competitive Advantage – Why are we better than the competition? (i.e. price, location, quality)
•           Projections – How much money are we going to make [or lose]? More importantly, how much money do we need? (revenue, cost of goods, operating expenses)
•           Capitalization – How are we going to fund the business? (personal savings, investors, debt)

 Legal Considerations: 

•           Relationships between owners and/or investors
•           non-disclosure agreements 
•           licenses, permits and regulatory concerns
•           franchise/supplier agreements
•           lease agreements and/or real estate purchase agreements


2.      Make a name for yourself…literally.

Choosing a name for a business is a big deal. For some, it may be as easy as a person’s name and a description of the business (i.e. Joe’s Plumbing or Hamer Law Group). Others find it exceedingly difficult to come up with or agree on a name. A few things to consider when selecting a name:

Practical Considerations

•           Related to the industry, business or owners
•           Allows customers to easily identify with products and services
•           Catchy or memorable
•           Easy to spell (more important than you may think)
•           Not offensive or misleading
•           Logos
•           Domain name/website availability

Legal Considerations

•           Statutory Requirements (i.e. “Inc.”, “LLC”, etc.)
•           Copyright/trademark Issues
•           Trade Dress
•           Trade Names

3.      Get organized as a business.

Once you’ve decided you’re going to form a business, it’s time to determine what type of entity is necessary to protect the owners and provide a solid structure for the business to grow. The default entities of sole proprietorship and partnerships offer little protection from personal liability for the owners. Corporations, LLCs, LLPs, and other limited liability entities are desirable to protect the individual assets of owners and investors. 

Practical Considerations

•           Number of owners/investors
•           Type of owners/investors
•           Splitting of profits and losses
•           Management structure
•           Operation of the business
•           Purpose/Nature of the business

Legal Considerations

•           Limitation of liability
•           Tax considerations
•           Relationships between owners/investors
•           By-laws, operating agreement, etc. 

4.      Track your progress.

Just like a fifth grader’s report card, a business’ performance should be tracked and measurable to ensure success and maximize profitability. Properly categorizing and accounting for items and transactions allows a business owner to gauge performance, detect problems, and make corrections. Tracking is incredibly important. 
A business owner should always remember that its financial statements are only as good as the data is put in them. Due care and time should be spent to ensure that financial statements are up to date and accurate as possible.

Practical Considerations

•           Accounting method: accrual/cash basis
•           Accounting software
•           Hire a good accountant
•           Learn to read a PNL/balance sheet
•           Do NOT get behind in your bookkeeping

Legal Considerations

•           Tax related matters
•           Duties to other investors and owners
•           Proper Due Diligence 
•           License and regulatory issues
•           Reporting requirements

5.      Get help!

It’s unlikely that you will have all the answers when starting a new business. Often times you’ll have to rely on consultants, accounts, and lawyers to guide them through areas of uncertainty. Forming a strong relationship with professionals you can trust early in the development of your business can help you build a comfort level with the unknowns of starting your business. Building relationships often helps build knowledge. 
Additionally, similar businesses, competitors, and trade organizations can act as an excellent resource for industry specific questions regarding the operation of the business. 
Disclaimer: This list is provided as general information and does not constitute legal advice.