branding

Personal Branding Tips for Freelance Writers

I have a confession: There was a time when I was a hater.

The world of journalism has changed. Many of the people who are getting opportunities to write essays and even regular columns for publications and being asked to cover events for media outlets are not trained journalists; they’re influencers. 

As someone with two journalism degrees and 20 years of journalism experience, this trend used to make me angry. But then I decided that if you can’t beat ’em, join ’em. I decided to consider how I could use my own “influence” to get gigs. 

I decided to build my brand. And it worked!

(more…)

Are you a writer or a blogger?

Are you a writer or just a blogger?

I Googled this question the other day after watching an old YouTube video by Ianthia Smith on this topic.

Ianthia is a news reporter turned lifestyle blogger and in the video, she interviewed her former boss who has followed a similar path.

She shared that when she quit her reporting job to blog many of her peers looked down on her for that decision. Why would leave her journalism to be “just a blogger,” they wondered.

(more…)

How to Rebrand Your Blog in Style

Megan LaRussa Chenoweth and I

If you’re like me the new year has you in the mood for all new everything and you may be wondering if it’s time for you to rebrand your blog. I’ve honestly been wondering the same thing about See Jane Write.

While thinking this over I decided to revisit an interview I did back in 2015 with style coach Megan LaRussa Chenoweth when she rebranded her blog and business. For years, Megan has been my brand and business role model and she’s the prototype of how women can transition from lady blogger to boss lady.

(more…)

3 Ways to Build Your Audience

 

Being consistent on social media is a great way to build your audience.

There is no such thing as an aspiring writer. You don’t need a blog, a book deal, or a freelance gig to be a writer. To be a writer all you have to do is write. But if you want to be a writer who makes an impact and an income, you have to do more. You have to think and act like an entrepreneur. You have to think of personal branding.

Yesterday in my private Facebook group for the See Jane Write Members Collective, a member asked “Would love to hear about your strategy to get your name out there. What do you do daily to get in front of the people you want to work with?”

Great question!

In a Facebook Live for members only, which I do every Wednesday, I answered this question and I want to give you a peek at the tips I offered and share with you the one thing I MUST get better about in 2018.

(more…)

Melva Tate’s Top 10 Tips for Building Your Speaker Platform

Put in the work. That’s the rule that award-winning coach, speaker, and human resources consultant Melva Tate lives by. And that’s the rule that motivated me to attend one of her talks Tuesday evening, despite the fact that I was exhausted and wanted to sit on the sofa and watch Netflix. And I am SO glad I did!

Melva spoke at an event hosted by the I Am Woman Network and in her presentation offered advice on how to build your platform as a speaker. If you want to be a speaker, Melva is definitely someone you should listen to. She does several speaking engagements a week, most of which she gets paid thousands of dollars to do!

Here are Melva’s top 10 tips for building your speaker platform.

(more…)