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Networking

Do I Need Business Cards?

business cards
Image by Jodi Womack via Flickr/Creative Commons

I believe the most successful bloggers and writers are those who also consider themselves entrepreneurs. And this means that, like any good entrepreneur, you need a business card.

To be clear, you need a business card specifically for your book or blog. Don’t take your business card for day job and scribble your blog URL in the margin because, girl, that just looks raggedy.

A business card shows that you take your blogging and your writing seriously and thus encourages others to take you seriously, too.

On your business card be sure to include your name (Duh!), your email address, and your website URL. If you’d like you can also include your telephone number and social media channels.

These cards will come in handy at conferences and local networking events. And if you host giveaways on your blog, you’ll want to include them in the packages you send to your contest winners.

Be sure your card makes people excited to go check out your blog. And remember to employ good business card etiquette. This means do not go to a networking event and make it rain with your business cards. Only give people your business card after they ask for it.

 

Each day in November for #bloglikecrazy I’ll be publishing a blog post that answers your questions about blogging, social media, writing, wellness or women’s empowerment. Send your questions to javacia@seejanewritebham.com.

 

Do I need an elevator pitch for my blog?

elevator pitch
Image via Flickr/Creative Commons

Whether you’re attending a national blogging conference like BlogHer or just networking at an event in your hometown, you need to be able to quickly and concisely explain what your blog is all about. You need an elevator pitch. Here’s how to craft one:

Be brief. In your elevator speech you need to explain what you blog about and why in about 30 seconds.

Be clever. When working on your elevator pitch consider comparing your blog to something the folks in your niche would recognize. In the New Year I plan to relaunch my personal blog with a new look, a newsletter and a new focus. And after that relaunch I want people to say that I’m like a feminist Jeff Goins. But feel free to be funny or witty when finding a comparison for your blog. Maybe you’re Erika Napoletano without the f-bombs. Or maybe on your running blog you hit people with f-bombs and the hard truth on the regular and so you’re the Erika Napoletano of the fitness world. (Can you tell I really like Erika Napoletano?)

Be yourself. Mainly, you just need to be  sure your elevator pitch is authentic. Your blog’s tagline is not your elevator speech. While that tagline is great for your business cards, if you say it in actual conversation it will probably sound too contrived. For example, my personal blog The Writeous Babe Project is about “writing, wellness and women’s empowerment.” It’s about how I am “writing my way through life as a southern fried feminist.” But when I say either of those out loud I sound and feel like a jerk store. So instead of an overly rehearsed speech, consider just having bullet points that present the highlights of your site.

To craft a truly effective elevator pitch start with the mission statement for your blog. Focus on your Why. I blog to empower women, especially those who write and those yearning to live a life worth writing about. That should be at the core of my elevator pitch and at the core of all I do for my blog.

What tips do you have for crafting a good elevator pitch? 

Interested in learning more about the relaunch of The Writeous Babe Project? Click here to sign up for updates. 

Each day in November for #bloglikecrazy I’ll be publishing a blog post that answers your questions about blogging, social media, writing, wellness or women’s empowerment. Send your questions to javacia@seejanewritebham.com.

Thank God for Women Business Leaders!

WBL
Women Business Leaders members Candace Phillips, Heather VacLav, Anna Threadcraft, Tommye Lambert, Laura Hudson and Cierra LaShay

 

If you know me outside See Jane Write you know that I’m a church-going gal. If you’ve known me for approximately five minutes you know I am extremely ambitious and that I consider empowering women my life’s work. For years I’ve felt these two passions of mine were mutually exclusive. In my Christian women’s small groups — with the exception of the ones I led or co-led — there were few conversations about career goals and instead a focus on family. Meanwhile, the women in my life who seemed to really understand and support my lofty aspirations were atheist or agnostic.

Then I discovered Women Business Leaders, a networking group for professional Christian women. According to the group’s Facebook page, WBL “provides fellowship and support among women in the marketplace, while impacting the community for Christ.”

Women Business Leaders meets from 9:30 to 10:30 a.m. on the first Saturday of the month at the Vestavia Hills Library, 1221 Montgomery Highway.  The meetings feature speakers who cover topics such as how to put God and family first and still be a successful businesswoman, being a beacon of light on your job, and the importance of praying for colleagues and clients.

WBL is a non-denominational organization and members include women of all ages and all stages of life and career — from women fresh out of college to CEOs to women who are retired. And it doesn’t matter if you’re single, married, divorced, a working mom or happily childfree.

Women Business Leaders is the sister organization to Young Business Leaders, a national organization based in Birmingham designed to reach Christian businessmen.

From the first meeting I attended, it was clear to me that this group really is dedicated to empowering career-minded women of faith.

During that meeting a young mom in the group shared that she was feeling guilty about returning to work after having her baby because most of her peers are stay-at-home moms and were judging her for her decision to work outside the home. But her career is important to her, she said, and she doesn’t understand why the young mothers in her community believe she should give that up.

Another woman in the room boldly declared that the guilt she was feeling was not of God, especially since this young woman believed that her career was part of her life’s calling.

The woman quoted 2 Timothy 1:7, which reads, “For God has not given us a spirit of fear, but of power and of love and of a sound mind.”

She then said, “That was written by Apostle Paul, but if it had been written by a woman, by Apostle Paulina, I think she would have said God has not given us a spirit of guilt.”

And with that I knew I was at home.

The next WBL meeting is Saturday, Oct. 4. and you can be sure I’ll be there. If you’re interested in joining me, email me at javacia@seejanewritebham.com.

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